I’m seeing more and more signs for Virg Bernero and Carol Wood on the side of the road. I’m wondering how much these campaigns are going to be costing the major players, and I’m wondering how much of a monkey wrench I’ll end up being.
Ms. Wood has finally established her web presence (link on the right), and… I’m searching for something nice to say. Splash page? Width-specific background image? It’s put together like a Myspace page. That is to say, designed to make one want to tear out one’s eyes with one’s fingernails. It’s even worse once the splash page is bypassed, especially if you’re not using Internet Explorer. Just, wow. I really, really hope that she’s not paying anybody for that.
Mr. Bernero’s site is down right now, as far as I can tell (also linked to on the right). My web browser is reporting “Done”, though there is no text, and nothing in my “View Source” function. Come to think of it, the last time I tried to get to Ms. Wood’s page, I got a placeholder squatter page. Whoop, there it goes, Bernero’s site came up. Clean, well-designed, linked to Twitter… it takes advantage of the technologies that the web has to offer. My guess is that he’s hired a fairly savvy web designer, and is using a PR firm that is at least vaguely familiar with technology trends.
Should I follow Virg on Twitter? Jury is still out on that one. I can’t wade through the overlapping text on Carol’s site to even find a Twitter link.
There’s got to be others running for this position. Time for a bit of research.